February 21, 2005. The Apple Store in the Shinsaibashi district of Osaka played host to the DESIGN MATTERS meeting.
Why blogging Matters Garr Reynolds talked about the costs and benefits of blogging as well as the upside, downside, and areas in between. Special emphasis was placed on how individuals and very small organizations new to blogging can use the tool for collaboration, generating WOM (word-of-mouth marketing), and growing and reaching out to a specific community. Questions considered were: What are the elements of a good blog? What is good blog design? How can entrepreneurs, independent designers, and organizations of all kinds use blogs to engage in meaningful conversations with their communities and customers? A full house was in attendance.
DM Director, Garr Reynolds, greets the crowd and introduces the topic. .
The secret to getting traffic to your blog? (Answer: have good content.).
Garr talks about how his readers come from all over the world.
